Sales & negotiation
9 guides on sales & negotiation.
Selling to a Buyer Who Will Never See the Property First
A large share of this market buys remotely, from another country, on the strength of video and a broker they have never met.
Sales & negotiationUnited StatesThe Buyer Agency Agreement Conversation, Now That It Is Required
Agents who explain the agreement plainly are winning buyers from agents who apologise for it.
Sales & negotiationIndiaThe Five Buyer Types and What Each One Actually Wants
First-timers, upgraders, investors, NRIs and downsizers need completely different conversations. Treating them the same is why deals stall.
Sales & negotiationIndiaWhat to Say on the First Call With a New Lead
A structure for the four minutes that decide whether an enquiry becomes a client, without sounding like a script.
Sales & negotiationIndiaNegotiating a Property Price: What Works and What Just Annoys People
Anchoring, information, patience and the tactics that lose deals — from the perspective of an agent standing in the middle.
Sales & negotiationIndiaHow to Show a Property: What to Say and When to Say Nothing
The most common mistake at a viewing is talking. A structure for the twenty minutes that decides the deal.
Sales & negotiationIndiaThe Follow-Up Sequence After a Viewing
What to send, when, and how to stop following up without burning the relationship.
Sales & negotiationIndiaVastu in Property Marketing: How to Handle It Honestly
A large share of Indian buyers care about vastu. How to address it factually without making claims you cannot support.
Sales & negotiationIndiaDo Open Houses Work in India? What to Do Instead
The American open house rarely translates. Here is the format that does work in Indian societies, and how to run it.
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